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Ignorance Can Be Bliss – Hiring a Customer Support VA

Ignorance Can Be Bliss – Hiring a Customer Support VA

As your business grows, you’ll find some things more difficult to deal with than others. One of the things most people have trouble dealing with is criticism. Most criticism for a business will come in the form of customer support emails, social media comments and calls. It […]

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Best Segmentation Practices

Best Segmentation Practices

If you want to market to your audience in the best possible way, you’ll need to learn about segmentation – the best possible way to slice and dice your own audience to make the highest sales and conversions. There are some best practices to use which will […]

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What it Costs to Run My Online Business

What it Costs to Run My Online Business

This is a super personal post but I absolutely love reading about others’ behind-the-scenes posts about where their money comes from and where they spend money, so here goes. I recently switched over to QuickBooks Online and boy oh boy do I LOVE it! But, for the past […]

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What to do with business cards after a networking event

What to do with business cards after a networking event

You just attended another live event. You talked to a lot of people. You had a great time! But now the details of all those conversations are fuzzy and you can’t put faces to the names on business cards, or some of the details about the individual’s […]

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Get Clear about Return on Investment

Get Clear about Return on Investment

One of the most important aspects of everything you do when marketing is to know how it’s paying off. If you don’t know your return on investment (ROI), then you’re doing it wrong. There are so many tools that you can use to keep track of what […]

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How to Use Social Media Platforms to Monitor Conversations Online

How to Use Social Media Platforms to Monitor Conversations Online

One of the best ways to get to know your audience is to find out where they hang out online and spend time with them. Ask questions; see how they respond. Answer questions too. Get involved and you’ll soon have an inside secret way to get information […]

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Planning Future Products, Services and Content

Planning Future Products, Services and Content

Every so often it’s important to start planning new products, services and content for the future. The New Year is a perfect time to accomplish this. By now you have a good idea of what worked and did not work last year, and using that information you […]

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How to Stand Out Online

How to Stand Out Online

There are millions of people online and you need to stand out. The good news is that there is only one you. Therefore, the best way to stand out online is to be you because you’re the only one who can do that. 🙂 Create a Detailed […]

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Finding Mastermind Groups

Finding Mastermind Groups

A mastermind group is a group of like-minded people who help push each other to new heights in their business. Sometimes mastermind groups are formal, led by a business coach, and sometimes they are informal with just a group of people working together to help each other. […]

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Why You Should Outsource More

Why You Should Outsource More

Timothy Ferris’ book “The Four Hour Work Week” suggests that you can literally outsource almost every task you dislike doing and end up working four hours a week instead of forty or more each week. While you might not want to go that far with it, you […]

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