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#37: How to Build Your List Doing a Challenge

#37: How to Build Your List Doing a Challenge

This month’s theme is List-Building and this week, it’s all about CHALLENGES! (Yep, I did one of those too because, remember, I am a serial builder-lister person.) You DO need to invest a lot of time and energy and be available throughout the challenge, but if done right, it’s […]

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#36: How to Build Your List Using Quizzes

#36: How to Build Your List Using Quizzes

I recently realized that I am a serial builder-lister person. Let me explain… We all know that list-building has to be part of our overall marketing strategy if we are going to continually have a pipeline – attracting those who can use our services. If we don’t […]

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#35: Guest Podcasting – Make the Most Of Your Guest Appearance

#35: Guest Podcasting – Make the Most Of Your Guest Appearance

So far this month we have covered a lot of things that you need to have ready when you are looking to be a guest for an interview, a podcast, or if you’re doing a joint venture. Have your media page set up Fresh head shots Updated […]

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#34: Guest Podcasting: What to do Before, During & After the Interview

#34: Guest Podcasting: What to do Before, During & After the Interview

This month’s topic is “being seen and being heard” and we are focusing on the marketing tactic of guest podcasting. In this video I talk about a very important distinction: strategies vs tactics. Often, business owners will jump into doing a bunch of tactics without having a strategy. […]

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#33: Be Seen and Be Heard: Audio and Video (what you need and don’t need)

#33: Be Seen and Be Heard: Audio and Video (what you need and don’t need)

In today’s video, I talk about a couple of of things when it comes to being seen and being heard. The first is, “Well I made a video and I looked at myself and you know what? I just don’t think I look that great.” Guess what? […]

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#32: Systems to be Seen and Be Heard: Guest Podcasting

#32: Systems to be Seen and Be Heard: Guest Podcasting

A great marketing strategy to grow your business is to be seen, be heard, and get your name out there. And a great tactic to support this strategy is to do guest podcasting, where people interview you for your insight, expertise, and knowledge. Sounds great right? But […]

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#31: Expert Hiring System Part Four

#31: Expert Hiring System Part Four

If you need to catch up, here are links to the other videos in my Expert Hiring Series: Do you need to hire a Virtual Assistant? Expert Hiring System Part One Expert Hiring System Part Two Expert Hiring System Part Three We are wrapping up the Expert […]

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#30: Expert Hiring System Part Three

#30: Expert Hiring System Part Three

If you need to catch up, here are links to the first three videos in my Expert Hiring Series: Do you need to hire a Virtual Assistant? Expert Hiring System Part One Expert Hiring System Part Two Now that you’ve defined the role and determined the specifics, […]

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#29: Expert Hiring System Part Two

#29: Expert Hiring System Part Two

Welcome back to my Expert Hiring Series! If you need to catch up, here are links to the first two videos: Do you need to hire a Virtual Assistant? Expert Hiring System Part One Once you’ve gone through and made your list of tasks, determined your skillset, and […]

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#28: Expert Hiring System Part One

#28: Expert Hiring System Part One

The theme for July is “Hiring Your First or Next Virtual Assistant.” In last week’s video (“Do you need to hire a Virtual Assistant?“), I talked about the fact that you may have hired a VA, but things still weren’t being done correctly, handled the way that […]

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