Blog

How to Reduce People Dependency and Increase System Dependency

How to Reduce People Dependency and Increase System Dependency

If you want to build a reliable business that blows away your competition, it’s important to invest in systems so that you can reduce your dependency on people. This isn’t to say you won’t still hire people; you will. But by investing in systems you can hire […]

Read more

Social Marketing Strategies That Work Long Term

Social Marketing Strategies That Work Long Term

There is a lot more to social marketing than just posting a few updates on social media networks and blogging a few times a week. In order to develop implementable strategies to scale your social efforts for the long term and for a wide scope, you have […]

Read more

Optimizing Your Editorial Calendar

Optimizing Your Editorial Calendar

An editorial calendar is an essential tool that you can use to ensure that you keep relevant content being planned, organized, created and published, in a way that makes sense based on what’s happening in your business. Think of it almost like a “content task” list instead […]

Read more

Streamlining Your Sales Funnels

Streamlining Your Sales Funnels

You have to remember that your main goal is to convert and make sales. Sales are the final goal of a sales funnel. When you are clear on what the point is, you can get clear on what you can cut out of your sales funnels. So […]

Read more

Ignorance Can Be Bliss – Hiring a Customer Support VA

Ignorance Can Be Bliss – Hiring a Customer Support VA

As your business grows, you’ll find some things more difficult to deal with than others. One of the things most people have trouble dealing with is criticism. Most criticism for a business will come in the form of customer support emails, social media comments and calls. It […]

Read more

Best Segmentation Practices

Best Segmentation Practices

If you want to market to your audience in the best possible way, you’ll need to learn about segmentation – the best possible way to slice and dice your own audience to make the highest sales and conversions. There are some best practices to use which will […]

Read more

What it Costs to Run My Online Business

What it Costs to Run My Online Business

This is a super personal post but I absolutely love reading about others’ behind-the-scenes posts about where their money comes from and where they spend money, so here goes. I recently switched over to QuickBooks Online and boy oh boy do I LOVE it! But, for the past […]

Read more

Get Clear about Return on Investment

Get Clear about Return on Investment

One of the most important aspects of everything you do when marketing is to know how it’s paying off. If you don’t know your return on investment (ROI), then you’re doing it wrong. There are so many tools that you can use to keep track of what […]

Read more

How to Use Social Media Platforms to Monitor Conversations Online

How to Use Social Media Platforms to Monitor Conversations Online

One of the best ways to get to know your audience is to find out where they hang out online and spend time with them. Ask questions; see how they respond. Answer questions too. Get involved and you’ll soon have an inside secret way to get information […]

Read more

Planning Future Products, Services and Content

Planning Future Products, Services and Content

Every so often it’s important to start planning new products, services and content for the future. The New Year is a perfect time to accomplish this. By now you have a good idea of what worked and did not work last year, and using that information you […]

Read more
Page 5 of 18« First...34567...10...Last »