Archive for the Marketing & Automation Tips Category

Growing Trends of Content Consumption

Growing Trends of Content Consumption

Understanding where your own audience is in terms of these trends is important. You can use Google Analytics to find out what devices your audience is using to consume your content. If you’ve had a drop in visitors the last year, consider whether or not it could […]

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How to SEO Your Pinterest Pins, Boards and Profile

How to SEO Your Pinterest Pins, Boards and Profile

Pinterest is great for building your business’s online visibility. Not only does it get you noticed by those who are active on Pinterest, it can also increase your presence in search engine results. Here are some tips for getting the most out of Pinterest with regard to […]

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Making Your eBook Stand Out from the Rest

Making Your eBook Stand Out from the Rest

Digital eBooks have changed everything in the publishing world, but it’s not that big of a surprise to online marketers who have been selling their information for years via PDF format. But now, there are many different avenues in which you can promote your eBook, including the […]

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Nine Ways to Monetize Teleseminars and Webinars

Nine Ways to Monetize Teleseminars and Webinars

If you’re going to get involved in promoting and hosting events like teleseminars and webinars, you’re going to want to find ways to monetize them to make them worth your time and effort. Putting on events is fun, but it’s not without hard work. You should be […]

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Tips for Recruiting Speakers for Your Webinar

Tips for Recruiting Speakers for Your Webinar

The best way to host a webinar is to recruit speakers for it that have something to say to your audience that will resonate with them. They could be movers and shakers in your industry, they might be others with whom you work often, or they might […]

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Should You Charge for Your Webinar?

Should You Charge for Your Webinar?

I’m a huge proponent of hosting free webinars, sometimes I even offer “no selling zone” webinars just so people on the call know that I’m there to share and NOT sell. But one of the things you have to consider when you want to get into hosting […]

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How to Get More Value Out of Your Press Releases

How to Get More Value Out of Your Press Releases

Press releases are inexpensive ways to get the word out about your business and build your brand, but you can make each press release stretch further if you have a plan outside of random distribution. Instead, figure out exactly who you want to see it, target the […]

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Are Press Releases Worth the Time and Effort?

Are Press Releases Worth the Time and Effort?

One of the oldest marketing ploys around is the old-fashioned press release. But, do they still work? The short answer is that if you have a newsworthy reason to issue a press release, then by all means you should do it. Press releases still have great value […]

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Twelve WordPress Plugins That Boost Your Content Marketing Efforts

Twelve WordPress Plugins That Boost Your Content Marketing Efforts

If you use WordPress (WP) for your website and blog, then you know how powerful it is when it comes to SEO right out of the box. But, thanks to plugins you can extend the functionality of your WP website easily. It just takes a few clicks […]

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The Part Outsourcing Plays in Running a Business

The Part Outsourcing Plays in Running a Business

Outsourcing is an important part of running a business efficiently, and it can grow and become more profitable over time. After all, you don’t expect a CEO to do everything on their own; instead they have assistants and experts to do a lot of work for them. […]

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