Archive for the Simple Systems in 5 Minutes or Less Category

#63: Spring Cleaning Your Office Filing System

#63: Spring Cleaning Your Office Filing System

In today’s Systems Sunday Rewind, I reshare one of my most popular items from the Business Freedom Challenge in which I show you how to get freedom from your filing system. In this longer-than-normal video, I take you behind the scenes of how I set up my own office […]

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#62: Dos and Don’ts of Re-Engaging Your Subscribers

#62: Dos and Don’ts of Re-Engaging Your Subscribers

We’ve talked this month about why subscribers become inactive and go cold and what you can do to re-engage these subscribers. I’ve given 8 example emails to charm and win-back inactive subscribers and 3 advanced win-back strategies. This week I also wanted to go over a few […]

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#61: 3 Advanced Win-Back Campaign Strategies

#61: 3 Advanced Win-Back Campaign Strategies

We’ve been talking this month about re-engaging inactive subscribers and re-engagement strategies. In last week’s video, I showed you examples of emails that you can send in order to get people to take action – whether it’s clicking a link so you don’t unsubscribe them, changing their […]

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#60: 8 Examples to Charm & Win-Back Inactive Subscribers

#60: 8 Examples to Charm & Win-Back Inactive Subscribers

There’s an oft-cited stat that database decay is about 25% per year, meaning a quarter of your list goes bad every year. But that stat from Marketing Sherpas is from 2001! Nowadays, it’s more like 30%. And if you are in the tech industry, it can be […]

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#59: Reasons Why Your Email List Went Cold (And How to Re-Engage)

#59: Reasons Why Your Email List Went Cold (And How to Re-Engage)

(In last week’s video, I showed you my system how to identify inactive and unengaged subscribers, so be sure to watch that video if you haven’t seen it.) This month’s theme is all about systems to re-engage a cold email list… According to industry norms, list churn […]

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#58: Setting up Systems to Identify Inactive and Unengaged Subscribers

#58: Setting up Systems to Identify Inactive and Unengaged Subscribers

Keeping with our theme this month of building and maintaining a clean email list, we’ve already covered a lot this month: What is a dirty list and how do you clean it? How to handle bounced emails How to handle email opt-outs We also talked a lot […]

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#57: How to Handle Email Opt-Outs

#57: How to Handle Email Opt-Outs

Keeping with our theme this month of building and maintaining a clean email list, we’ve already covered a lot this month: What is a dirty list and how do you clean it? How to handle bounced emails This week we’ll be talking about opt-outs. Now, no one […]

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#56: How to Handle Bounced Emails

#56: How to Handle Bounced Emails

If you watched last week’s video, you probably got to thinking, “Hey, I probably have dirty data lurking in my subscriber list, but how do I go about cleaning it up?” And we will go over that step by step starting with managing bounces. Bounces happen when […]

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#55: What is a “Dirty List” and how do you clean it?

#55: What is a “Dirty List” and how do you clean it?

I don’t know one coach, consultant, service provider, or those of us who have an online business, who doesn’t rely on email marketing for the success of their business. So it’s only fitting that you have a clean mail list. If you’ve ever heard the terms “scrubbing” […]

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#54: Outsourcing to a Virtual Assistant

#54: Outsourcing to a Virtual Assistant

This month the theme was outsourcing. We went over what to outsource when you’re just starting out, 3 ways to outsource your customer service, and how to outsource your social media the right way. This week we will simply focus on outsourcing to a virtual assistant – […]

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